Smart Voip : Inside LG's G3: How vacuums, focus groups and competitive pressure shaped a smartphone

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Nine months ago, deep in a heavily guarded lab in Seoul, South Korea, LG's mobile design team set out to create a phone to rival Samsung's flagships. It was no light responsibility: According to IDC, Samsung dominated smartphone sales in 2013 with 31.3 percent of the market compared to LG's 4.8 percent. Yet, in the amount of time it takes a newborn baby to blossom from conception to her first appearance in this world, LG cranked out a compelling piece of circuitry. The G3, announced today, comes with the highest-res display on the market, a 5.5-inch body that feels smaller than it really is, a fresh metallic finish and a never-before-seen imaging component invented by a robotic vacuum company.



LG G3 hands-on



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Smart Voip: James Potter